Primrose of Appleton Hires New Sales Director

APPLETON, WI – Primrose Retirement Community of Appleton has hired Gunnar Witthuhn to be their new Sales Director.  Witthuhn began his duties on January 8, and in this capacity, he will oversee all the marketing and sales efforts as well as public relations events and community outreach for Primrose of Appleton.

Gunnar Witthuhn

Gunnar Witthuhn

Witthuhn has a degree in healthcare administration from the University of Wisconsin Stevens Point.  He brings years of sales experience to Primrose with him, including his previous position as Sales and Marketing Director at Lakeshore Manor Memory Care in Oshkosh, WI.

“I wanted a chance to make a difference for seniors in my community and help them live like they deserve to,” said Witthuhn.  “I am excited to build meaningful relationships with prospective residents and their families,” he added.

“We are thrilled to have Gunnar on our team,” said Breeze Skorupski, Executive Director at Primrose of Appleton.  “His love for the senior population is evident, and we are looking forward to a great future here in Appleton,” she added.

Primrose Retirement Community of Appleton, located at 5715 N Meade St., is expected to be open in the fall of 2018.  It will be built by Hoffman Planning, Design & Construction, Inc. and is being financed by Investors Community Bank.  When open, the retirement community expects to employ approximately 50 people.

For additional information, please contact Dan Smilloff, Communications Manager, at or by calling 605-226-3300 ext. 3982.